LIV Golf Commissioner and CEO, Greg Norman, expressed his excitement about the partnership, highlighting Panini’s global brand presence and its commitment to connecting with fans through the love of sport. Norman emphasized the innovative nature of the LIV Golf League and its efforts to mainstream professional team golf, noting that the partnership with Panini would introduce new products to millions of passionate fans and collectors. Similarly, Majesticks GC co-captain Ian Poulter, known for his avid collection of sports memorabilia, shared his enthusiasm for the collaboration, recognizing it as an opportunity to elevate professional golf to the level of other major sporting leagues by creating memorable collectibles.
Panini’s inaugural golf product line will feature physical trading cards that include match-worn memorabilia and authentic autographs from LIV Golf players. The company plans to launch the first LIV Golf trading cards under its popular Prizm and Impeccable brands. Additionally, a LIV Golf Panini Instant card program will be introduced, releasing real-time cards after tournaments to highlight winning moments and memorable shots throughout the season, along with LIV Golf Team sets. Fans have the opportunity to pre-order these LIV Golf team card sets at Panini’s official website, with more products anticipated to be released in the future.
Mark Warsop, CEO of Panini America, commented on the unique and innovative approach LIV Golf has brought to the sport, which aligns perfectly with Panini’s brand. He noted the fresh dynamic and the team and league format introduced by LIV Golf, which creates a new level of collectability for fans. Warsop expressed excitement about building a lasting fan base through this partnership.
The partnership between LIV Golf and Panini not only marks Panini’s first foray into golf trading cards but also introduces professional team golf trading cards to the market for the first time. This collaboration is set to create a new realm of collectibility, offering fans and collectors around the globe an exciting new way to connect with the sport and its stars.
